President Profile - Michelle Baum

Michelle Baum combines strategic planning and aggressive execution to consistently deliver desired results. For 15 years, Baum has developed and successfully implemented communications programs for privately-held and publicly-traded companies spanning technology and consumer sectors. She has launched new companies, participated in acquisition and IPO activities, and generated renewed interest for fading businesses.

Prior to founding Chase Communications in 2004, Baum was the director of corporate communications for Carrier Access, a provider of communications access technologies, where she was responsible for marketing communications, public relations and investor relations. Baum directed brand positioning, actively participated in earnings calls and investor road shows, and served as a company spokesperson.

Baum joined Carrier Access after serving as the managing director of PerkettPR for more than three years. As managing director, she provided strategic counsel related to corporate, product and competitive positioning, and executed public relations programs for clients, such as 8minuteDating.com, Juniper Networks, nCipher and Salesnet. Baum also played an integral role in devising and implementing PerkettPR's corporate development strategies.

Prior to PerkettPR, Baum was employed by Unisphere Networks, a Siemens-owned provider of IP infrastructure products. As the public relations manager, she directed worldwide communications initiatives and managed PR agencies in Australia, Hong Kong, Japan, Singapore and the United States. Unisphere was acquired by Juniper Networks in May 2002.

Baum began her career at Kortenhaus Communications, a consumer-oriented PR firm, and transitioned to the technology field by gaining experience at two of Boston's largest PR agencies, FitzGerald Communications and Schwartz Communications.

Baum graduated from the University of Iowa with dual bachelor degrees in journalism and political science, and earned a master's degree in education from Regis University. She served as the vice president of public relations for the Colorado chapter of the American Marketing Association for two years, and is an affiliate journalism instructor at Metropolitan State College of Denver. Baum is a member of the Public Relations Society of America (PRSA) and the International Association of Business Communicators (IABC).

Contact Michelle Baum today!

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